Our mission is to be the leading
worldwide provider of kayak tours, sales, rentals and instruction.
Also to explore new opportunities that build revenue growth and
sustainability using our core competencies to gain a leading market
To help customers get the most out of the
outdoor experiences of Lake Tahoe.
Mission + Purpose + Employees who translate this vision.
Our vision for success has three basic principles which
embrace all we do and are Tahoe City Kayak's competitive
Culture – A way of life that instills values-driven
behaviors in all we do. Our Pride in Excellence culture encourages
specific people values and performance values.
Improvement – leveraging our "hidden assets" or intangible
capabilities and advantages employees already possess. These
long-term customer relationships.
- Leadership in key markets.
- Strong networks with key suppliers or
- Technical know-how.
- A strong team mentality.
- Quality – Our
quality principles include:
- Education –
Tahoe City Kayak will enrich the experiences of our
guests by providing discusions on the cultural
history, ecological facts and colorful stories of Lake
- Dedication –
We employ knowledgeable guides that focus on the
safety and comfort of our customers allowing them to enjoy the
pristine waters of Lake Tahoe with complete
- Brand Image –
Customers want brands they can trust... those that instill
confidence, leadership and authenticity. Tahoe City Kayak
will create a lasting impression of reliability, innovation
and customer service that is unparalleled.